Day in the Life Challenge


Create a poster profiling of an on-campus audience using photographs, layout and text.

PartDueTime needed
A Design &
B Documentation
Apr 30 2015, 11:59pm2 hours (120 minutes)
C FeedbackMay 1 2015, 11:59pm40 minutes
D ResponseMay 2 2015, 11:59pm20 minutes


This assignment aims to build understanding of the following:

  • baseline grid
  • headings
  • justification
  • kerning
  • leading
  • paragraph styles
  • profiling
  • text safe area
  • Assignment details

    Part A: Design

    Part B: Documentation

    Part C: Feedback

    Part D: Response

    Examples of Student Work

    Click on any of the images below to see a full example of Parts A and B of the Challenge.

    Day in the Life Challenge by Reighan Fisher

    Day in the Life Challenge by Kiley Diesner


    Part A: Design

    Step 1: Read

    Read the following book sections:

    Step 2: Find

    Find out about a particular group on campus.

    2a. Think about the ways you currently participate in campus life, or would like to participate in the future.

    2b. Choose one group on campus that you are involved with, or would like to be involved with, to interview and photograph.

    Examples include:

    2c. Contact at least three people in the group to find out if they are willing to be photographed and interviewed for your assignment.

    If you can get agreement from three people in the group, move on to the next step. If you cannot get agreement from three people in the group, find a new group to interview and repeat steps 2a to 2c.

    Step 3: Prepare

    3a. Arrange a time to meet your on-campus audience to interview and photograph them.

    3b. Prepare an interview plan on a piece of paper. Include the following:

    3c. Choose at least five of the following questions to ask your group:

    Step 4: Photograph & interview

    4a. Meet your group at the appointed place and time.

    4b. Record If you have access to a smart phone or audio recorder, bring it along. Ask the group members for permission to record the interview. If they agree, record the interview.

    4c. Use your printed interview plan to take notes on what people say and do while you're interviewing them.

    4d. Take photos of your audience, including portrait photos and groups shots.

    Step 5: Write

    5a. Think of a name for your on-campus audience.

    5b. Choose five of your images to use in your layout. Note: The five photos you select must contain three or four people in total.

    5c. Write captions for each of the five images in the text editor of your choice..

    5d. Read the responses from your audience's questions.

    5e. Write a 50-100 word summary of your audience, based on their responses to your questions.

    5f. Save your audience name, summary, and caption text in one document.

    5g. Upload the document to your Google Drive.

    Step 6: File management

    6a. Open Indesign.

    6b. Create a new one-page, ledger size document (432mm x 279mm). Use the following settings:

    6c. Make a new folder on your desktop, name it 'day in the life'.

    6d. Save your new indesign file in your 'day in the life' folder.

    6e. Make a new folder inside your 'day in the life' folder, called 'images'. Your folder structure should look like this:

    6f. Put all of your portrait images in the images folder.

    Step 7: Design

    7a. Create a grid, using the ruler and guides. When you are finished, your page should look something like this:

    7b. Divide your page into three sections: heading, images (plus captions), and text.

    7b. Place your images in the image section.

    7c. Draw text boxes under each image.

    7d. Paste your caption text for each image in the box.

    7e. Create a text box in the heading section.

    7f. Type the text ‘Day in the Life of X.’ Replace X with the a name of your on-campus audience. In the same text box, create a sub-heading 'by Firstname Lastname.' Replace Firstname Lastname with your name.

    7g. Create a text box in the text section.

    7h. Paste your audience summary text (50-100 words) into this text box.

    7i. Style your heading and audience text, using two colors and two fonts.

    Step 8: Record

    Keep track of the colors you've used in your image using hexadecimal references.

    8a. Write a list of the colors you have used in your image (excluding the colors in photographs) in the text editor of your choice.

    8b. Use the eyedropper tool in Photoshop to select the first color in your image that you have written down.

    8c. Double click on the color inspector. In the dialog box that appears, there will be a six digit and/or numeral code. Write this number down next to the color name on your list.

    8d. Repeat these steps for each color on your list. The end result of this process should be a list that looks like this:

    Colors in my You Do You Challenge

    • NAVY BLUE = #1C4A63
    • GREY = #CCCCCC

    You will need these numbers for Part B of your challenge.

    Step 9: Prepare

    Prepare your photos for uploading to WebCampus.

    9a. Export your screenshot or photograph so only your design is in the image.

    9b. Optimize your photo or screenshot for correct display in Webcampus. Make sure your saved screenshot or photograph has the following details:

    9c. Save the optimized copy of your screenshot or photograph on your computer/hard drive.

    Part B: Documentation

    Step 1: Write

    Write in a text editor of your choice (for example Microsoft Word, OpenOffice, or Google Documents), one to two sentences (50 words) about your image.

    1a. Add the list of hexidecimal references to your reflective writing document.

    1b. Assess your work, and answer TWO of the following questions:

    1c. Save this text document on your computer/hard drive.

    Step 2: Submit

    Click on the 'Webcampus Discussion Board' link at the top of this page.

    2a. Create a new thread by clicking the 'Create Thread' button in the top left corner of the Discussion Board forum.

    2b. Name your new thread ‘Day in the Life of X.’ Replace X with the a name for the on-campus audience you selected.

    2c. Add your 800px wide optimized image to your thread.

    2d. Make a hyperlink in your thread, and link to the larger optimized image of your poster in Google Drive.

    2e. Copy and Paste your writing from the text editor to WebCampus.

    2f. Save your thread.

    Part C: Feedback

    Step 1: Look

    Read and view the Challenges posted by your class members in the discussion forum.

    Step 2: Choose

    Choose three of your fellow students threads to give feedback comments. Do not comment on threads that have three feedback comments already; this ensures every submission entry will get three answers.

    Tip: If you give feedback early, you will get more choice as others will not have had a chance to give feedback yet.

    Step 3: Write

    3a. In the text editor of your choice, write your feedback. Provide the following information in your feedback:

    3b. Save these answers on your computer or removable hard drive.

    Step 4: Submit

    4a. Create a reply thread for each of the three Challenges you chose to answer by clicking the blue ‘Reply’ button on the bottom left corner of the thread.

    4b. Copy and paste your answers from your text editor into the reply threads for each question and submit your reply thread.

    Part D: Respond

    Step 1: Read

    Read the feedback posted in your discussion forum thread.

    Step 2: Think

    Think about the feedback you received, and identify which comments were most helpful.

    Step 3: Write

    3a. In the text editor of your choice, write a response to the feedback. In this response:

    3b. Save this response on your computer or removable hard drive.

    Step 4: Submit

    4a. Create one reply comment for all the feedback you received by clicking the same blue ‘Reply’ button used in Part C. This will add a reply below all of the comments you received.

    4b. Copy and paste your response from your text editor into the reply thread and submit your reply thread.